History of online dating services
It is possible that the mode of online dating resonates with some participants' conceptual orientation towards the process of finding a romantic partner.
The feature is meant to reduce instances of stolen valor, particularly in connection to romance scams: verified service members receive a 20% discount when they subscribe.
The company was also operating on the start-up principle that profits do not matter.
Online dating (or Internet dating) is a system that enables strangers to find and introduce themselves to new personal connections over the Internet, usually with the goal of developing personal, romantic, or sexual relationships.
Members can constrain their interactions to the online space, or they can arrange a date to meet in person.
A great diversity of online dating services currently exists.